i personally prefer samsungs for phones but apple for work laptops (nOT pCs) or ipads. yeah iphones are ok but they're way overpriced. like, i got my samsung j8 for ~RM1300 which is ~300USD, and you could find ever cheaper ones for ~RM800 or ~200USD. the j8 is one of the newest designs, released in july just this year. the iphone 6 was released in 2014 and the lowest price i could find (online) was ~RM1000 or ~240USD. considering iphones usually go down in price depending on how old they are (yes, they do, mainly because of lack of features of the newer ones), that's pretty damn expensive tbh. well, unless the internet is lying to me... (ノAヽ)
also the iphone 7 has 32GB of space (exact same as my j8) yet its 650USD and as i said before mine was like 300. the smallest amount of storage you can get on an iphone 8 is 64GB and its priced at 700USD. i mean it's twice the storage so i get it you know, but still, it all depends on how much storage you actually need.
also also i know facial recognition was like the biggest thing for iphone x but the j8 also has facial recognition??? and the iphone x is on average, 3 or 4 times more expensive??? (~4500RM or ~1000USD) like, i know people want the special features bUT SAMSUNG IS SO MUCH CHEAPER!! it has a fingerprint censor too (below the camera), and plenty of security in place. you can scan your mobile device at any time and it'll help detect malware (it takes longer the more stuff you have because it scans all the apps and all but it's worth it). also samsung has these really cool samsung apps!! they have samsung health which will help you keep track of how much you're sleeping, how much water you're drinking, and even how many steps you take (+ more but i'm not typing all of it out oK). it also has google assistant which is kind of like a samsung equivalent to siri i guess, but it's pretty fun, aLSO I GOT IT TO SEND ME JOKES EVERY DAY IT'S FANTASTIC. aLLLLLSSOoo i know i'm rambling a lot but there's an option on the j8 for ultra power saving mode and it can extend your battery life to like 120+ hours or something and i don't know why but that's just really funny to me lol;;;
also this is SPECIFICALLY about the samsung j8, nOT the s9 or the galaxy note 9, but the s9 with a starting price of 720USD with 64GB isn't actually that bad. buuuut if you want 128GB, the galaxy note 9 prices it at 1000 USD while the iphone 7, with 128GB is 850USD or something like that. so lesson is: j8 = cheap + good, s9 = cheap + sPacE, note 9 = no unless you have a load of money just casually in your pocket
but um year tl;dr samsung is cheaper soo i would advise you to stick with it.